Leadpages vs Instapage – Which tool is best for creating landing pages to increase sales?
Leadpages and Instapage are both an online tool that can be used by entrepreneurs and marketers to easily create customizable and useful converting landing pages to increase sales. When it comes to Leadpages vs Instapage, these two tools are not identical.
Yes, they are all quality tools, and, yes, they are all drag-and-drop landing page builders, but some feature differences can make one tool better than another for your needs. In our review today, we will talk more about their differences and which is better.
Instapage started is a landing page builder; however, it more of a post-click automation platform. Instapage focuses more on creating personalized, dynamic landing pages that match your ads rather than just creating unique static experiences for all visitors.
Leadpages is also a landing page builder; however, it has now morphed into a general lead generation tool, with the addition of pop-ups, notification bars, and even entire websites. Visit this link to learn more about it.
Comparing the templates
- Instapage offers 90-page templates for you to choose from. These templates are divided into the following categories: Lead generation templates, Two-step templates, Click-through templates, Thank you templates, Webinar templates, E-book templates, Event, and App templates. These templates are clean with a modern look and lots of white spaces.
- Leadpages gives you access to over 130 landing page templates as well as full website templates. These templates are divided into several categories:
Author templates, Payment templates, Query template, Contest or raffle template, Even, Resource or free download templates, etc. In general, these templates look great and have a unique feature that allows you to sort templates by conversion rate.
Leadpages vs Instapage – Comparing the drag and drop editor
On Instapage, the drag and drop method can move any element to any point on the canvas. It is not like other page builders where a grid of rows/columns constrains you. Instead, it's 100% free-form, and you have many widgets to add content, including buttons, forms, countdown timers, etc.
Leadpages' drag and drop editor is not free-form. Instead, as with most WordPress page builder plugins, you only allow you to move items within the grid you have set up.
Comparing the prices
Instapage has only one preset level: The Core plan. Beyond that, you have an Enterprise plan that suits your needs. If you are interested in the Core plan, you will pay $129 a month billed monthly or $99 a month billed annually. That gives you access to the constructor, A / B testing, analytics, and so on.
In terms of entry price points, Leadpages is the most affordable option. Also, all plans allow you to create unlimited landing pages, pop-ups, and alert bars. The cheapest Standard plan only costs $ 37 a month billed monthly, or $ 25 a month billed annually. It allows you to use the full constructor, but it is missing A / B testing, which is a pretty significant omission.
If you want A / B testing, you'll need the Pro plan, which costs $ 79 a month billed monthly or $ 48 a month billed annually, which is still well below the other two tools. Lastly, an Advanced plan costs $ 321 billed monthly or $ 199 billed annually. Add more integrations, subaccounts, and a one-to-one quick start call.
Leadpages vs Instapage Conclusion
Both are great tools to increase lead generation.
However, Instapage is a great editor, with advanced customization tools, good team collaboration features, and the most expensive ones.
While Leadpages editor isn't that flexible, it's by far the most affordable. It also allows you to build landing pages, pop-ups, notification bars, and entire websites, along with built-in payments powered by Stripe.
Check out our Leadpages vs ConvertKit Review.
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Leadpages vs Instapages – January 17th 2021