Marketing Miner Review 2022
Are you looking for a complete and unbiased Marketing Miner review? If so, we got you covered!
As SEO professionals, we know that data is critical to making informed decisions regarding marketing campaigns. On the other hand, data collection and analysis can be complex and time-consuming.
This is where Marketing Miner enters. This data mining application provides instant access to all information necessary for a website and its competitors’ websites. We have been using Marketing Miner for several months and are satisfied with the results.
Don’t worry; we will help you learn more about Marketing Miner in our detailed review below.
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Affiliate Disclaimer: We may earn a small commission for the tools we have tried and tested and recommend.
What is Marketing Miner?
Marketing Miner is a powerful data mining application that assists SEO professionals and businesses in their web operations and online marketing.
In 2015, Filip Podstavec founded Marketing Miner, initially called “Postavec Tools.” It was provided to several people and employees from Filip’s SEO agency for free. Then, he decided to change the tool into a paid version and include features like keyword research, rank tracking, competitor analysis, link building, and brand monitoring.
Marketing Miner focuses on conducting bulk SEO research. The platform’s import and export tools are suitable for quick scaling. Most web developers use its API functions for task and workflow automation.
This SEO solution’s traffic analytic tool integrates third-party solutions, including Majestic, Ahrefs, and Google Analytics. The main difference between Marketing Miner from its competitors is that:
- It has more than 40 features for bulk data analysis.
- It has affordable prices, starting at $13/month.
- It has a brand monitoring feature and a robust API for NO ADDITIONAL cost.
How Does Marketing Miner Work?
We use Marketing Miner for search engine optimization due to its ability to analyze and select high-quality and most relevant keywords to our niche.
The tool can do that in several ways, such as analyzing search volume and cost per click (CPC) of Google keywords, providing automatic categorization, or identifying the most relevant landing pages.
Marketing Miner lets businesses view their organic search results and rankings. They can also discover announcements and promotional strategies their competitors have employed.
With Marketing Miner, we can collect and evaluate the product’s market performance, monitor mentions, and analyze data and prices. It also helps in selecting and analyzing the highest quality keywords.
Marketing Miner has three main sections:
- Profilers– for quick competitor research or keyword research.
- Report– with 40+ features for bulk data analysis, including site audit check or bulk keyword research.
- Projects – for regular data tracking, including brand monitoring, rank tracking, alerting, etc.
Each of the sections is accessible on the homepage or top menu.
Other capabilities of Marketing Miner include link management, mobile search tracking, and auditing tools.
What are the Features of Marketing Miner?
Marketing Miner has essential features for successful content marketing strategy, data mining and SEO actions. And here are the top features:
Marketing Miner is helpful in anything associated with keywords. We use this solution to find trending search terms quickly.
That way, we can determine what to target and how to conduct an effective strategy.
After keying in a phrase, we get the following information:
- Trends– determine the popularity of a phrase in the previous 12 months.
- Difficulty – determines the easiness or difficulty of a key phrase to rank
- CPC – the amount data-driven marketers and website owners are willing to pay to use search terms in their online ads
- Volume – the number of queries for Google keywords over a given time
The Marketing Miner keyword research feature helps analyze critical SEO indicators, such as SERP, CPC, keyword difficulty, trends, search volume, etc., according to a search query.
With the trending keywords, we see what other people search for in similar areas as us. Marketing Miner provides new keyword suggestions that have gained recent popularity.
We also use Marketing Miner to view the content gap to know our competitors’ keywords.
This Marketing Miner feature helps detect a website’s technical issues that hinder its SEO rankings.
It allows us to understand which page of our site cannot attract traffic through indexing status analysis.
Some SEO issues include:
- missing meta descriptions
- indexation issues
- duplicate content
- broken links
- slow page speed
A comprehensive technical SEO audit also enables us to examine our site’s response codes to determine and fix issues. Marketing Miner reveals which of our internal or external links are broken so we can fix them quickly. The tool helps remove keyword duplication in our text while boosting our internet presence.
With the search visibility function, we can measure a page’s traffic. It assists in evaluating the ranking search term for organic and paid traffic. It also alerts us of any technical SEO changes and keeps us current.
The competitor analysis feature is effective in outpacing competitors. This Marketing Miner feature estimates website traffic and studies a site’s performance according to paid and organic visitors.
This function exposes the competitors’ top-ranking pages and helps in decision-making according to data collected. Marketing Miner provides a list of websites consistently appearing in Google search results. It also monitors the competitors’ sites and sends notifications of any changes.
Marketing Miner enables us to compare our performance against our competitors on SERPs. We can instantly see their keywords, top-ranking URLs, and traffic volume. It also provides information on competitors’ CPC strategies.
The Marketing Miner rank tracking feature lets us obtain extensive regarding our site’s performance. With position tracking, we can regularly monitor our keyword ranking’s advancement.
The bulk keyword checker enables us to know the position of multiple keywords. We can also monitor our competitors’ market share, keywords, and SERPs and determine any performance changes in their websites.
On the other Marketing Miner is limited to only five websites. Whenever we want to monitor hundreds of websites simultaneously, we must create multiple projects.
The monitoring feature identifies a brand’s internet mentions and monitors the phrases and keyword mentions associated with a niche. This allows us to stay updated on the most recent trends.
This Marketing Miner feature helps improve the business’ image. We use this tool to find seasonal trends, positive or negative reviews of our products or services, and hints associated with our competition.
The app’s link building feature lets us create new backlinks while boosting our backlink profile. It notifies us once the connections are withdrawn. This tool for SEO helps find new link building opportunities for a stronger backlink profile.
This feature helps us enhance our online presence by building and winning the trust of Google and other SEOs. As a result, our web pages can rank higher and drive more traffic to our website.
Marketing Miner provides data about websites that rank for similar organic keywords as ours. It also includes the social media accounts and email addresses of those who want to collaborate with us.
Application Programming Interface (API)
This Marketing Miner feature automates tasks and workflows without account access. It allows us to work with large amounts of data in our own tools or own software. However, it is best suited for web developers.
The API feature comes with more than 10 endpoints extracting bulk data, including website statistics, search volume, keyword suggestions, etc. Filter operations and CPC marketing trends are other advanced functions.
Marketing Miner also provides API reports for query exportation that supports different file types, including Google Sheets, Excel, and CSV. We integrate the tool with Google Data studio if we want to visualize information in style.
Here are other Marketing Miner features that are worth mentioning:
- Projects– tracks keywords and domains regularly
- Alerts– provides critical updates and Marketing Miner reports straight to emails.
- Structured Data Checker– spies for schema markup ideas from competitors
- Third-party Integrations– allows query importation from Search Console, Google Analytics, Majestic, and Ahrefs accounts, and integration with Excel, Keboola, Google Data Studio, and Google Sheets.
- Bulk Data Analysis– analyses up to 100,000 keywords or URLs simultaneously.
How Much Does Marketing Miner Cost?
Check out the Marketing Miner pricing plans below:
Free – $0 per month
- 1000 credits per month for project management, URL analysis, and keyword research
- Run one project at a time
Miner – $29 per month
- 100,000 credits per month
- 1000 queries per week
- 1000 data input rows
Digger – $59 per month
- 1,000,000 credits per month
- Run 2 processes simultaneously
- Manage up to 10 projects
Machine – $99 per month
- 2,000,000 credits per month
- Create up to 20 projects
- Run 3 processes side by side
Custom – $13 per month
- Flexible pricing according to the number of desired credits and projects
Marketing Miner Pros and Cons
Here are the advantages and disadvantages of using Marketing Miner:
- The SEO tool has a user-friendly interface and bulk data analysis
- There is a search bar for quick analysis of URLs, domains, and keywords
- The tool provides an excellent reporting quality
- It processes more than 100,000 keywords and domains
- It is efficient and affordable in handling bulk research
- It offers integration with Majestic, Ahrefs, Google Analytics, and more
- Customer support is accessible via email and live chat
- The tool offers real-time alerts
- It provides reliable and authentic data
- It can quickly detect technical issues
- It offers valuable insights into customer needs and demands
- It handles a large amount of data
- It helps save time and effort
- It is available in free and paid versions
- The reports are intuitive and simple
- The tool is ideal for small to mid-sized businesses, data-driven marketers, and freelancers looking for an effective and affordable SEO marketing solution
- The interface sometimes appears crowded or cluttered because of many features
- The tool feels a bit clunky on small-screen devices
- Not suitable for off-page SEO; requires you to know exactly what data you are looking for.
Marketing Miner Summary
Marketing Miner is best for bulk analysis of domains, URLs, and keywords. The data mining tool allows you to keep your competition in check. It is easy to use and provides simple data visualization. It has many features necessary for search engine rankings, data insights, improving SEO strategies, and more. WHR Marketing recommend you try their tools and make up your own mind.
You can click this link to try the search volume/competitor research feature before you purchase.